Hydration to unlock style. This lightweight styling cream wraps hair in flexible hold, plus delivers 3 days of hydration and frizz reduction for lasting style retention. Featuring our Featherlight 6-Oil Blend + Nangai Oil, this hydrating styling cream offers high-humidity protection and prevents the formation of split ends by 2x (vs. untreated hair) — for hair that's soft, smooth, and shiny. Plus, it protects from heat tools up to 450°F/232°C. Discover the cream that gives you looks for days.

RESULTS

3 Days of Style Retention: 6x hydration + 5x frizz reduction vs. untreated hair
Prevents the formation of split ends by 2x vs. untreated hair.

FORMULATED FOR

Ideal for hair types seeking a styler with both lasting hydration and style retention.

Patterns: Curly, Wavy, Straight
Diameters: Fine, Medium, Thick
Conditions: Untreated, Color-Treated, Dry hair, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

Take in this luxe yet light scent of fruit and tropical florals, anchored with rich musk and woodsy notes.

This moisturizing, curl-loving gentle shampoo, enhanced with a rich blend of oils and butters, detangles, reduces frizz, and leaves hair shiny.

FORMULATED FOR

Ideal for all hair types and curl patterns seeking moisture and reduced frizz.

Patterns: Coily (4C-4A), Curly (3C-3A), Wavy (2C-2A)
Diameters: Fine, Medium, Thick
Conditions: Untreated, Color-Treated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

Top notes of sparkling pink grapefruit and sweet lemons elevate the freshness of this fragrance's signature floral heart of jasmine and muguet, transitioning into a warm, creamy backdrop of woods and musk.

This moisturizing conditioner is enhanced with a rich blend of oils and butters. It can be used three different ways: as a rinse-out, leave-in, or co-wash to leave hair shiny, deeply moisturized, and reduce frizz.

FORMULATED FOR

Ideal for all hair types and curl patterns seeking moisture and reduced frizz.

Patterns: Coily (4C-4A), Curly (3C-3A), Wavy (2C-2A)
Diameters: Fine, Medium, Thick
Conditions: Untreated, Color-Treated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

Top notes of sparkling pink grapefruit and sweet lemons elevate the freshness of this fragrance's signature floral heart of jasmine and muguet, transitioning into a warm, creamy backdrop of woods and musk.

This ultra-moisturizing hair mask revives over-worked and over-styled strands for soft, springy styles. Enhanced with a rich blend of oils and butters, it reduces frizz, detangles hair, and replenishes moisture.

FORMULATED FOR

Ideal for all curl patterns seeking an ultra-moisturizing mask.

Patterns: Coily (4C-4A), Curly (3C-3A), Wavy (2C-2A)
Diameters: Fine, Medium, Thick
Conditions: Untreated, Color-Treated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

Top notes of sparkling pink grapefruit and sweet lemons elevate the freshness of this fragrance's signature floral heart of jasmine and muguet, transitioning into a warm, creamy backdrop of woods and musk

This rich curl cream, formulated for Medium to Thick hair, allows you to shape, style, and define for flexible curls with movement. Enhanced with a rich blend of curl-loving butters and oils, it also reduces frizz, leaves hair shiny, and provides soft hold.

Fine to Medium hair? Reach for Curl Light Defining Styling Cream.

FORMULATED FOR

Ideal for Medium to Thick, curly hair seeking moisture and definition.

Patterns: Coily (4C-4A), Curly (3C-3A), Wavy (2C-2A)
Diameters: Medium, Thick
Conditions: Untreated, Color-Treated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

Top notes of sparkling pink grapefruit and sweet lemons elevate the freshness of this fragrance's signature floral heart of jasmine and muguet, transitioning into a warm, creamy backdrop of woods and musk.

This (super) moisturizing hair mist, enhanced with a rich blend of oils and butters, deeply moisturizes hair, reduces frizz, and provides light hold. On Day 1, 2, 3, and beyond, spray all over to revive, reactivate, and give curls a boost.

FORMULATED FOR

Ideal for all hair types and curl patterns seeking a re-styler.

Patterns: Coily (4A-4C), Curly (3A-3C), Wavy (2A-2C)
Diameters: Fine, Medium, Thick
Conditions: Untreated, Color-Treated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

Top notes of sparkling pink grapefruit and sweet lemons elevate the freshness of this fragrance's signature floral heart of jasmine and muguet, transitioning into a warm, creamy backdrop of woods and musk.

This superbly lightweight curl cream, formulated for Fine to Medium hair, allows you to shape, style, and define for flexible curls and waves with movement. Enhanced with a rich blend of curl-loving butters and oils, it also reduces frizz, leaves hair shiny, and provides soft hold.

Medium to Thick hair? Reach for our original Curl Defining Styling Cream.

FORMULATED FOR

Ideal for Fine to Medium, curly hair seeking moisture and definition.

Patterns: Curly (3C-3A), Wavy (2C-2A)
Diameters: Fine, Medium
Conditions: Untreated, Color-Treated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

Top notes of sparkling pink grapefruit and sweet lemons elevate the freshness of this fragrance's signature floral heart of jasmine and muguet, transitioning into a warm, creamy backdrop of woods and musk.

This lightweight hair mousse for curly hair creates voluminous, bouncy curls (that last). Enhanced with a rich blend of oils and butters, it also deeply moisturizes, reduces frizz, and protects against humidity to keep curls lush and lifted. This mousse? It's magic.

FORMULATED FOR

Ideal for curly to wavy curl patterns seeking volume and hold.

Patterns: Curly (3C-3A), Wavy (2C-2A)
Diameters: Fine, Medium, Thick
Conditions: Untreated, Color-Treated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

Top notes of sparkling pink grapefruit and sweet lemons elevate the freshness of this fragrance's signature floral heart of jasmine and muguet, transitioning into a warm, creamy backdrop of woods and musk.

This frizz-reducing, hair gel-oil hybrid adds bounce, shine, and moisture while nourishing and protecting against humidity.

FORMULATED FOR

Ideal for coily to curly patterns seeking moisture, bounce, and shine.

Patterns: Coily (4C-4A), Curly (3C-3A)
Diameters: Medium, Thick
Conditions: Untreated, Color-Treated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

Top notes of sparkling pink grapefruit and sweet lemons elevate the freshness of this fragrance's signature floral heart of jasmine and muguet, transitioning into a warm, creamy backdrop of woods and musk.

Our #1 best seller. This multitasking leave-in conditioner, infused with Featherlight 6-Oil Blend, hydrates, reduces frizz, softens + adds shine. Plus, it helps provide nourishment and smoothing, and protects from heat tools up to 450°F/232°C.

RESULTS

Instantly delivers 86% more hydration*
Reduces frizz by 50% that last all day, even in extreme humidity*
Protects color from fading for up to 16 washes
*Versus untreated hair

The Feels
98% say hair feels hydrated*
99% say hair feels nourished*
97% say hair feels soft, detangled, more manageable*
96% say hair feels protected*
95% say hair feels healthier, smooth, strong*
93% say hair feels soft and more manageable all day**
91% say hair feels like it stays hydrated all day**

The Looks
97% say hair looks shiny, less frizzy*
96% say it reduces look of flyaways*
96% say hair looks healthier*

The Performance
98% say it created a foundation for products to layer on***
97% say it absorbs easily into hair*
95% say hair's easier to style*

*Consumer testing on 180 women after one use.
**Consumer testing on 179 women after 2 weeks of use.
***Consumer testing on 102 women after 2 weeks of use.

FORMULATED FOR

Ideal for hair types seeking a multitasking leave in treatment.

Patterns: Coily (4C-4A), Curly (3C–3A), Wavy (2C–2A), Straight (1A)
Diameters: Fine, Medium, Thick
Conditions: Dry, Untreated, Color-Treated, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

Take in this luxe yet light scent of fruit and tropical florals, anchored with rich musk and woodsy notes.

This frizz reducing, hydrating shampoo transforms dry hair, leaving it soft and smooth without the weight. Plus, it detangles to help protect against breakage.

FORMULATED FOR

Ideal for hair types seeking hydration and frizz reduction.

Patterns: Curly, Wavy, Straight
Diameters: Fine, Medium, Thick
Conditions: Untreated, Dry, or hair damaged from Heat, Chemical, or Physical styling.

FRAGRANCE

Take in this luxe yet light scent of fruit and tropical florals, anchored with rich musk and woodsy notes.

This frizz reducing, hydrating conditioner transforms dry hair, leaving it soft and smooth without the weight. Plus, it detangles to help protect against breakage.

FORMULATED FOR

Ideal for hair types seeking hydration and frizz reduction.

Patterns: Curly, Wavy, Straight
Diameters: Fine, Medium, Thick
Conditions: Untreated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

Take in this luxe yet light scent of fruit and tropical florals, anchored with rich musk and woodsy notes.

A hydrating weekly hair mask that reduces frizz and nourishes hair. Leaves your hair hydrated for up to 72 hours - for shiny, smooth, soft strands.

RESULTS

72 hours of hair hydration.

FORMULATED FOR

Ideal for all hair types seeking a hydrating hair mask.

Patterns: Curly, Wavy, Straight
Diameters: Fine, Medium, Thick
Conditions: Untreated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

Take in this luxe yet light scent of fruit and tropical florals, anchored with rich musk and woodsy notes.

Gently does it. This luxe creamy shampoo has enough moisture for everyone (and every day), helping add shine to hair.

FORMULATED FOR

Ideal for hair types seeking moisture and shine.

Patterns: Curly, Wavy, Straight
Diameters: Fine, Medium, Thick
Conditions: Untreated, Dry

FRAGRANCE

Combines top notes of green leaves, bergamot, and lemon with middle notes of jasmine and muguet that are grounded in a base of musk and sandalwood.

This shampoo, powered by our Honey Bond-Building Complex, repairs hair from the cortex to the cuticle. It works to build new bonds to strengthen hair, improve elasticity, and help repair damage. Plus, it smoothes the hair cuticle, adds shine, and fortifies weakened strands.

For heat, color, or chemical damage - we've got you covered.

FORMULATED FOR

Ideal for any hair type damaged by heat, color, or chemicals.

Patterns: Curly, Wavy, Straight
Diameters: Fine, Medium, Thick
Conditions: Color-Treated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

A hint of blood orange citrus, heart of wild orchid, and a blonde wood finish.

This conditioner, powered by our Honey Bond-Building Complex, repairs hair from the cortex to the cuticle. It works to build new bonds to strengthen strands and protect against future damage. Plus, it instantly detangles, reduces frizz, and smoothes the cuticle for softness and shine.

For heat, color, or chemical damage - we've got you covered.

FORMULATED FOR

Ideal for any hair type damaged by heat, color, or chemicals.

Patterns: Curly, Wavy, Straight
Diameters: Fine, Medium, Thick
Conditions: Color-Treated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

A hint of blood orange citrus, heart of wild orchid, and a blonde wood finish.

A luxe creamy conditioner with enough moisture for everyone (and every day).

FORMULATED FOR

Ideal for hair types seeking moisture and shine.

Patterns: Curly, Wavy, Straight
Diameters: Fine, Medium, Thick
Conditions: Untreated, Dry

FRAGRANCE

Combines top notes of green leaves, bergamot, and lemon with middle notes of jasmine and muguet that are grounded in a base of musk and sandalwood.

A treatment for dry to very dry hair, this ultra-rich, multi-tasking leave in is great for all hair textures and delivers up to 72 hours of hydration, high-humidity protection, and frizz reduction. Enhanced by skincare-grade biomimetic Hyaluronic Acid, Kalahari Melon Seed Oil, and our signature 6-oil blend, it nourishes dry, brittle hair from scalp to ends. As a multi-tasker, it also detangles, provides heat protection up to 450°F/232°C, and can be used directly on the scalp and on damp or dry hair. Formulated for all hair types and textures that need ultra-rich hydration.

This shampoo with rich moisture helps restore sheen + softness, improve flexibility, and reduce frizz. Plus, its fragrant lather make cleansing a can't-resist indulgence.

FORMULATED FOR

Ideal for Medium to Thick hair types looking for rich moisture and softness.

Patterns: Curly, Wavy
Diameters: Medium, Thick
Conditions: Untreated, Dry

FRAGRANCE

This product, with its creamy coconut scent, was created for coconut lovers.

This conditioner helps restore sheen and softness, improve flexibility, hydrate, and reduce frizz. An indulgent conditioner for rich moisture.

FORMULATED FOR

Ideal for Medium to Thick hair types looking for rich moisture and softness.

Patterns: Curly, Wavy
Diameters: Medium, Thick
Conditions: Untreated, Dry

FRAGRANCE

This product, with its creamy coconut scent, was created for coconut lovers.

This weekly rinse-out treatment, powered by our Honey Bond-Building Complex, goes deep to help repair hair from the cortex to the cuticle. Plus, it helps reverse the look of past damage and fortifies hair fibers to protect against future damage - all while adding softness and shine.

FORMULATED FOR

Ideal for any hair type damaged by heat, color, or chemicals.

Patterns: Curly, Wavy, Straight
Diameters: Fine, Medium, Thick
Conditions: Color-Treated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

A hint of blood orange citrus, heart of wild orchid, and a blonde wood finish.

This rich but lightweight hair serum repairs past wear and tear - and helps fortify against future damage. Highly restorative, it leaves strands petal soft and instantly healthy-looking.

FORMULATED FOR

Ideal for all types of damaged hair.

Patterns: Curly, Wavy, Straight
Diameters: Fine, Medium, Thick
Conditions: Color-treated, Dry, chemically Damaged, Physically Damaged, Mechanically Damaged

FRAGRANCE

As the fragrance opens, a radiant warm burst of sun-ripened citrus and black currant. Then the transition to soft jasmine and a restorative aroma of soft amber.

This heat protective hair mist shields against heat tools up to 450°F/232°C, repairs damage, and helps prevent breakage. Plus, it conditions, reduces frizz, and improves elasticity. Added UV filters help protect hair against drying effects of the sun.

FORMULATED FOR

Ideal for any hair type that is seeking protection from heat.

Patterns: Coily, Curly, Wavy
Diameters: Fine, Medium, Thick
Conditions: Heat damage, Chemical damage, or Mechanical damage, Color-treated, Dry, Untreated

FRAGRANCE

A hint of blood orange citrus, heart of wild orchid, and a blonde wood finish.

This styling cream for Medium to Thick hair conditions, reduces frizz, and gives light hold for a bouncy, air-dried look.

Fine to Medium Hair? Reach for Don't Blow It Fine Air-Dry Cream.

FORMULATED FOR

Ideal for Medium to Thick hair types looking for an air-dry cream.

Patterns: Curly, Wavy, Straight
Diameters: Medium, Thick
Conditions: Untreated, Color-treated, Dry

FRAGRANCE

A top note of bright citrus and watery freshness opens up to a heart of white tea, lily of the valley, and dewy greens with whispers of musky notes throughout.

This styling cream helps build body, adds lift, and creates slicked-back looks. Plus, it enhances curls. Versatile, is an understatement.

FORMULATED FOR

Ideal for Fine to Medium hair types seeking a versatile styler for volume or sleek looks.

Patterns: Wavy, Straight
Diameters: Fine, Medium
Conditions: Untreated, Color-Treated

FRAGRANCE

Featuring top notes of bourgeon de cassis, middle notes of crushed spearmint leaves, and base notes of white woods.

This multi-tasking styling cream, powered by our Honey Bond-Building Complex, repairs damage from the cortex to the cuticle. Plus, it protects against heat tools (up to 450°F/232°C), achieves light hold, and reduces frizz and flyaway.

RESULTS

This styler makes hair 3x stronger instantly + prevents formation of split ends by 61% vs. untreated hair.

FORMULATED FOR

Ideal for any hair type damaged by heat, color, or chemicals.

Patterns: Coily, Curly, Wavy, Straight
Diameters: Fine, Medium, Thick
Conditions: Color-Treated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

A hint of blood orange citrus, heart of wild orchid, and a blonde wood finish.

This lightweight heat protectant mist cuts blow-dry time by 50%*, 3 out of 5 people agree. Featuring our Honey Protective Complex, it reduces frizz and flyaways, smoothes and conditions, protects against heat, and prevents breakage. Plus, added UV filters help protect hair from the drying effects of the sun.

Less blow-dry time = less heat damage.

*Based on a consumer sensory study after one use.

RESULTS

Based on a consumer sensory study after one use this hair mist cuts blow-dry time by 50%, 3 out of 5 people agree.

FORMULATED FOR

Ideal for hair seeking decreased blow dry time.

Patterns: Curly, Wavy, Straight
Diameters: Fine, Medium, Thick
Conditions: Untreated, Color-Treated, Dry, or hair damaged from Heat, Chemical, or Physical styling

FRAGRANCE

A hint of blood orange citrus, heart of wild orchid, and a blonde wood finish.