This strand-plumping hair primer and treatment acts like a volumizing base layer for your blowout — expanding strands while conditioning and moisturizing for soft, moveable fullness that lasts all day. Use before styling for all-day frizz reduction, to strengthen against breakage, and to help protect hair from heat styling. Just shake and spray to see the volume for yourself. The proof is in the plumping.
FORMULATED FOR
Ideal for Fine to Medium hair types seeking a hair primer for thicker-looking hair.
Top Notes: Lemon and Bergamot Middle Notes: Crisp Apple and Water Lily Base Notes: Cedarwood and White Musk
Benefits
How It Works
Strand-Plumping Technology instantly thickens and plumps each strand.
What is a hair primer? Leave-in primers make hair more manageable and prep for easier styling
KEY INGREDIENTS
Hydrating blend of Wheat Proteins and Starches helps improve body and texture.
Brazil Nut Protein helps condition hair.
Watch
How to Use
Before styling, shake well, and spray throughout damp hair. Apply your styling products and blow-dry.
PRO TIP
For big blown-out styles, start at the roots and evenly distribute product by pressing it in with your hands. After application, blow-dry with a round brush to create extreme lift at the roots.
For every day, all-around fullness, spray each section from roots to ends, working it in so it evenly surrounds each strand. Blow-dry using your hands, lifting and overdirecting the hair to create fullness. Once dry, use a large-barrel curling iron to define texture and shape.
Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.
Bb.Products are free from parabens, phthalates, mineral oil, and formaldehyde.
Cruelty Free
Bumble and bumble is a cruelty-free brand. We don't test on animals.
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